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MENS WATCHES - AMERICAN EXCHANGE
VM MOCK-UP
For presentation purposes, VM mockups were created to visualize how the packaging and products would be displayed in the store. Furthermore, I designed signage and PDQ in which the packaging could be perfectly situated, and I ensured that the mechanicals reflected the construction of the 3D merchandising units.
PRODUCTION AND QC
I created artwork and provided all resources and specs to the manufacturers. To satisfy everyone's expectations, I cooperated closely with the manufacturers to enhance the quality of the packaging, and I also reviewed the quality of test samples thoroughly and suggested areas of improvement regarding how to streamline the production processes and shorten lead times.
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